WELCOME to a new blog series where we take you through our favorite engagement driving strategies to help you grow your social media presence! Whether you are a small business or just want to grow your personal page, driving your engagement is a MUST! We are so excited to bring you along this series with us!
In part 1, we are going to dive into calls to action. What are calls to action you may ask?
A call to action is a written directive that helps encourage followers to to take action on a post. They are amazing for increasing engagement and are usually added to the caption of your post.
So, what can these look like? I am going to give you a list of examples for you to use on your future Instagram posts.
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Not only can you use calls to action on your feed post, but using the interactive buttons, polls, and question boxes on the story can also help increase your engagement.
In the Beyond Boss Marketing Studio, we have focused on using appropriate calls to action in captions. In the past month, one of our Insider clients has increased her engagement by over 1,000%!
Now, what are you waiting for? Add those call to actions to your posts OR inquire to work with us!
Ashley Covelli is the Social Media Manager and Content Director for Beyond Boss. When she is not working, you can find her scrolling through TikTok, watching YouTube, lifting weights, or sitting in a Starbucks drive thru line.