Rachel Rowland is a Pittsburgh based photographer that specializes in emotional imagery and an excellent customer experience. With a whole lot of heart and humor, Rachel has built an incredibly successful career, a happy marriage, and is raising three awesome children. The reality is that all of this can come with a price and learning how to navigate that is a lifelong work. On this episode of the podcast, we are diving into the wedding industry in a pandemic world, miscarriage, motherhood and business and more.
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ON THIS EPISODE
Building a business that “succeeds” but doesn’t feel authentic and how to break away from the pack by being you.
Finding your ideal customer and why we can’t figure out how to say NICHE?
The sacrifices we make in the name of serving our customers. TW: we discuss miscarriage.
Surviving 2020 as a small business owner, and the trauma we experienced.
Building reciprocal relationships with your customers.
“I am smiling, I am posing the clients, and the whole time I knew that I was losing my child”
Caitlin Thomas is the founder of Beyond Boss, a Pittsburgh-based community and growth platform for women entrepreneurs. She’s a lifelong entrepreneur, professional photographer, and mama of two who is passionate about helping women build businesses that support full, meaningful lives, not constant burnout. Through Beyond Boss, Caitlin blends strategy, accountability, and real-life balance to help women grow with clarity, confidence, and intention.
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